Straight Talkin' Records
was founded in 2013 by Aynsley Lister's wife and manager, Stephanie Lister, to promote and release his work.
The label was founded two years after the couple successfully moved the management side of the business in-house and steered away from the traditional format.
Prior to this, Aynsley was signed to UK label Manhaton Records and the German label Ruf Records. His career to date at that point had already seen him sell 100,000 albums.
STR has now released two albums to date; 2013's 'Home' and the newest album, 'Eyes Wide Open', released October 7 2016.